How to create infographics with Piktochart

Piktochart is a website that allows you to create infographics in an easy way. With its simple and clear style, it’s perfect for small datasets that can be explored from a number of different angles.

I am going to take you through the process of creating an infographic using Piktochart, using a dataset for the top library books borrowed by Londoners last year.

1. Pick your theme

Once you have registered, you will be asked to select from a range of theme options. Some of these are limited to those with a paid-for Pro option, but there is still a wide variety of options available for free. I went for the “FINANCIAL” theme.

Choose a theme







2. Change the style

Once you have picked your theme, it will take you to a page like this, where you have the option to change the style and add a range of graphics, images and charts:

Insert graphics, images and charts





If you want to change the colour theme, click on “Style” to be shown a range of possible options.

Colour schemes
Colour schemes

3. Add icons

By clicking on the “Add” tab, you will be able to add graphics and images.

For images, you have the option to pick from Picktochart’s own graphics gallery, or alternatively you can upload your own image. I did one of each: I chose the icon of a woman and uploaded an image of Horrid Henry.

icons Pik5
















4. Add the data

By clicking on “Tools” within the “Add” option, you will have to option to insert charts, videos and maps into your Piktochart.

I decided to add two graphs: one percentage bar chart and one pie chart.

By clicking on the chart icon it brings up a spreadsheet. I wanted to create a chart to show the number of books from each genre that appeared in the top 50, so I created the two columns “Genre” and “Number”.






Because my dataset was so small, I manually inserted the values, but for a larger dataset it would be best to select “Import Data”: this allows you to import from Excel or a Google spreadsheet. The icons down the left hand side allow you to change the type of visualisation, and the words in the “Chart Title” box determine what appears in the grey box at the bottom of the graph.

The next thing I wanted to show was that over half of the top 50 library books were published by just three publishing houses. For this, I created a pie chart:

Pie chart






5. Publish your Piktochart

Once you have added all the text, images and graphs you want, you can press the “Publish” button in the top left hand corner. This will automatically give you the option to save it as an image which will download to your computer:

Download as an image





But to get the actual infographic, you need to select the HTML option. This will generate a link to the published infographic and provide you with the embed code to put into your blog.

Be aware that the embed code cannot be used in the free version of WordPress, so it’s worth using Tumblr instead.

You can view my finished Piktochart here:



Leave a Reply